So with all the hype of photography in today's world, we are constantly trying to be sold merchandise that might make life a little easier, but yet it's not something that we really need. I am here at the annual PhotoPlus Expo 2012 in New York, NY. Yesterday was the day that everyone was in such a rush to get up and running that I really didn't bother to ask anything because when it comes down to the wire, it was a better idea to get them as they were prepared to "sell" me on what their company and/or product had to offer.

The PhotoPlus Expo is now open and in full operation. From Sony, to Sigma, to Canon and Nikon, including many other vendors and manufacturers, everyone is in it to win it. "It" being the number one manufacturer with the most sales and customer satisfaction. Not everyone here is a video editor or a film student. Some are just getting into the business as well as their fascination with the industry is new and still needs that polish and shine that only knowledge and training can get them.


Many of the reviews here at the PhotoPlus Expo will be for the younger generations and educators who are the inspirations and motivators in the industry. With technology changing everyday, sometimes "more" can be worse. Not every student needs the high end camera, and not every journalist needs a camera that talks to you and says, "bless you" when you sneeze! I would not put it past any of them to have a camera fetch the paper in the next 30 years, but its highly unlikely.

One of the major benefits of this conference is the benefits of educational knowledge in the seminars that is offered by Canon, Nikon, B&H Photo, Sony, David LaChapelle, Steven Shore, and James Balog. Such Seminars will cover secrets in action photography, wedding and portraits, Family Portraits, Studio and Location Electronic Flash for Natural-Light Photographers and many other seminars that are focused on the feel and image of your subject. There will also be seminars on marketing and management as a photographer of your own studio, how to get a studio going, and maintain an audience for your portraits long after the shoot is done, and most importantly, how to keep your clients always coming to you.

As I am here, I encourage any of my viewers and readers to subscribe to my new blog channel and let me know who you would like me to visit or get information on. You all as my audience are the ones I aim to help and get you information as it comes. Thanks for reading and again... FEEDBACK!!